Partnering: Align Yourself with Businesses That Have Similar Clients
Partnering and subcontracting can help grow your business by:
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Expanding your areas of expertise
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Taking on bigger projects
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Keeping your overhead low
When you and another business have similar clients, but complementary businesses, join up with them to maximize your prospects and minimize your marketing expenses.
Read on to see how one of our computer consultants benefited from partnering.
"I took the time to write a letter to a company that provided outsourced billing for medical offices around town. I stated that we don’t provide the services they do and they don’t provide the services we do and that we could help each other out. To my surprise, his response was ‘Your timing couldn’t be better.’ We met over breakfast one morning and discussed that fact that we knew they did good work since our client really likes them and that he knew we did good work because the same client liked us. It just made sense for us to make recommendations on each other’s behalf. It got me thinking about partnering with the right kind of service providers that serve the same market but don’t do general technical consulting, yet get asked for that type of support all the time."
Nick LaRosa, Subnet Support Services LLC
St. Louis, Missouri
The Bottom Line about Partnering
To learn more about partnering, click here now to get access to a free one-hour audio training program on 5 Easy Ways to Grow Your Computer Consulting Business.